Wake up and smell the...


To join the Guild, roasters and coffee farmers must emphasize fairness and transparency from seed to cup. Acknowledging the difficulties of verifying farm-level sustainability efforts across continents, the Good Food Guild again turns to third-party certification bodies for assistance in identifying beans eligible for consideration.


The Good Food Guild relies on the expertise of the coffee community to develop, revise and set standards for the category. As bean sourcing and roasting evolves, so do our standards. Read on to learn what those standards are and meet the coffee producers of the Good Food Guild.


In order to join the Good Food Guild, coffee companies must meet the following standards for at least 50% of their product line:

  • Traceable back to the producer (or producers) at the farm (or cooperative) level.
  • Sourced in such a way that there is price transparency throughout the supply chain; farm-gate prices meet or exceed Fair Trade minimums; and the rights of farm workers are respected.
  • Sourced from a farm where there is an emphasis on pursuing sustainable agricultural practices, including water conservation and minimizing or eliminating the use of synthetic fertilizers, pesticides, herbicidess and fungicides.
  • Roasted in the USA or U.S. territories.

Meet the coffee roasters of the Good Food Guild and apply to join.